What RVing says about modern marketing
RVing shipments are up 20 percent this year, yet another record year for sales. Big rigs and nicer campgrounds are re-defining old stereotypes, and the average age of RVers is going down. Researchers refer to RVers as a “neo-tribe” because they do not want to be boxed in or tied down to one specific place or judged on socio-economic, educational, or demographic categories. RVing is part of experience marketing — about the experience and not the product.
Second try for proposed Texas RV park
The Port Arthur News
Local officials are proposing, for the second time, construction of Golden Triangle RV Resort in Port Arthur, TX. The $3.5 million resort will accommodate 175 RVs, a luxury clubhouse and laundry facility, and will have space for a small strip mall including a potential food center.
Colorado startups building off-road campers
Palisade’s BearPaw Campers and Arvada Into the Wild Overland create new campers, designed mainly for going off-road. The campers will have jacked-up suspensions, beefy off-road tires and sturdy steel frames. Designs will range from $14,000-$19,500 and may include a rooftop tent, instant hot shower, a motorcycle mount and solar panels.
Crater Lake on high alert for wildfire evacuation
Herald & News
Crater Lake National Park has issued a level 1 evacuation notice urging campers, hikers and residents to be prepared in case a 5,000-acre wildfire spreads closer. Rim Village and the park headquarters are affected. The fire is only 5 percent contained. Park visitors will be advised as conditions change, but are urged to check the park website regularly.
GM recalling 700,000 Chevy Silverado and GMC Sierra vehicles
General Motors LLC (GM) is recalling more than 700,000 2014 Chevrolet Silverado 1500 and GMC Sierra 1500 vehicles. The potential number of units affected in the U.S. is 690,685. The vehicles may have a temporary loss of electric power steering (EPS) assist, especially during low-speed turning maneuvers.
Yosemite area county parks bring back free camping offer
Beginning October 1, Maricopa County’s Parks and Recreation Department will start a “buy one, get one” campaign. The campaign allows visitors who pay the camping fee for one or more nights at a desert mountain county park, to receive one night of equal or lesser value for free at any of the county’s desert parks during that same stay. Park visitors must contact the park they are planning to stay at, either by phone or in person, and the promotion will be applied. Stays must be booked between October 1 and November 10, 2017. Reservations booked before the August 1 launch of the campaign are not eligible.
Connecticut state parks to close after Labor Day
Fall camping at all Connecticut State Parks has been cut due to budget issues. Camping will not be allowed at any of the state parks after Labor Day. This will not affect reservations in the weeks leading up to Labor Day, just those slated for after September 4.
Yellowstone records 1,500 earthquakes in 7 weeks
Observers have recorded more than 1,500 earthquakes on the western edge of Yellowstone National Park as part of an ongoing “swarm” currently in its 7th week. The largest quake had a magnitude of 4.4, the biggest recorded in the area since 2014, and 8 other quakes in the magnitude 3 range. Experts claim that any future eruption of a vast supervolcano beneath Yellowstone could prove catastrophic for humanity.
Parks Canada prepared for Canada 150th anniversary celebration
To celebrate the 150th anniversary of the Confederation holiday, Ottawa has made admission to Canada’s national parks and historic sites free for 2017. While officials believe that visitation forecasts and planning ranges are reasonable, the agency is still preparing contingencies for exceptional levels of visitation due to the increased traffic.
Some Central Oregon parks opening to eclipse campers
Crooked River Park and Rimrock Park in Prineville, Oregon, are offering 300 to 500 temporary non-hookup campsites for visitors descending on the area for the total solar eclipse on Aug. 21. The sites will offer space on a first-come, first-served basis with a fee of $30 for tenters and $50 for RV campers.
Idaho KOA unveils renovations
The Twin Falls/Jerome Kampgrounds of America (KOA), located in Jerome, Idaho, has unveiled improvements. More cabins are now available, the swimming pool re-plastered, and several family style and ADA accessible bathrooms have been added. The campground operates March through November.